Does Meme Marketing Actually Work?
Reading Time: 2 minutesIn all your social media scrolling and post, have you ever considered creating memes to get more clients? Does meme marketing actually work?
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How Social Media Managers and Influencers Can Best Work Together
Reading Time: 7 minutesSocial media managers and social media influencers can learn from each other. Social media managers have to maintain a consistent brand voice, while influencers are constantly growing their audiences and building their personal brands through creativity. This combination of social media skills is what makes for the perfect partnership between social media manager and influencer;…
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3 Reasons to Tag a Person or Business in Your Social Media Post
Reading Time: 4 minutesDo you ever get annoyed by people tagging you or your business on Facebook, LinkedIn, Twitter, Instagram or elsewhere? They are screaming for attention. Yet… when you look at their posts, they are getting attention and that post you are tagged in and you dislike is getting… traction and yes, reach. Have you asked yourself…
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8 Ways to Educate Your Customers Through Social Media
Reading Time: 5 minutesIf you have designed an innovative product, you should focus your marketing efforts on educating your ideal customers, your target audience.
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How To Be a Social Media Superhero During Uncertain Times
Reading Time: 5 minutesWhile the world is in the grips of the coronavirus pandemic, businesses are forced to close, citizens are asked to stay home, whole industries are laying off their workforce, and social media marketers are rightfully worried about their jobs, businesses and losing their full-time income. If you are a social media manager in the United…
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How To Format Instagram Posts Without Losing Your Mind
Reading Time: 3 minutesA positive outlook on life can take you far. Having a can-do attitude as a small business owner is essential to growing your business. However, there are days you just want to quit, right? I get it. I’ve been there, As a social media manager, there are many things that can go wrong and ruin…
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5 Ways Brands Influence Their Social Media Audience
Reading Time: 4 minutesSocial media marketing is an integral part of nearly every company’s digital marketing campaign. There can be no doubt that businesses exert influence over their online audience; when targeted correctly, brands can influence buying behavior, online giving, as well as offline behavior. But how is this done? What can you, as the social media manager…
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Influencer Marketing 101
Reading Time: 3 minutesWhat is an Influencer? According to Merriam-Webster, an influencer is “one that exerts influence” Influence itself is defined as the act or power of producing an effect without apparent exertion of force or direct exercise of command the power or capacity of causing an effect in indirect or intangible ways: sway According to Wikipedia, ‘Influence Marketing’…
