How to Correct a Client’s Unrealistic Expectations
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How to Correct a Client’s Unrealistic Expectations

Reading Time: 3 minutes When a social media manager is hired in-house, their job expectations, company goals, and overall marketing objectives for that position are most-often clearly communicated. The same should hold true when a freelance social media manager designs and then launches campaigns for new clients; without goals and objectives, success is impossible to achieve. What then, can…

How To Best Prevent Last-Minute Client Emergencies

How To Best Prevent Last-Minute Client Emergencies

Reading Time: 7 minutes Can You Prevent Last-Minute Client Emergencies? Do you know what constitutes a real social media emergency? Have you ever been asked to step in, or step up, without much previous notice, and yet be expected to work at all hours of the day and night at the drop of a hat, because the client says so?…